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Friday, May 27, 2011

Why I Will Never, Ever Hire A "Social Media Expert"

From Business Insider: Why I Will Never, Ever Hire A "Social Media Expert"

Great observations in this article.

“It’s not about building a website anymore! It’s so much cooler! It’s about Facebook, and fans, and followers, and engagement, and influence, and…”
Will you please shut up before you make me vomit on your shoes?
IT’S ABOUT GENERATING REVENUE THROUGH SOLID MARKETING AND STELLAR CUSTOMER SERVICE, JUST LIKE IT’S BEEN SINCE THE BEGINNING OF TIME.


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